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especial semana
da mulher

Project for Young Lions 2025 - PR Category


Role: Concept and Art Direction


Team: Marcus Souza / Maria Vitoria


Project for Young Lions 2025 - PR Category


Role: Concept and Art Direction


Team: Marcus Souza / Maria Vitoria


About the project

About the project

Agency: Babel-Azza

Role: Art Direction

Team: Marcus Souza / Joanna Santana / Cesar Augusto

Artistic heads: Doda Ferrari / Danilo Moraes

Agency: Babel-Azza

Role: Art Direction

Team: Marcus Souza / Joanna Santana / Cesar Augusto

Artistic heads: Doda Ferrari / Danilo Moraes

Atacadão

Atacadão

created in 2024

created in 2024

G10 - Favelas

G10 - Favelas

2025

2025

Date created

Date created

[EN]

Hunger in Brazil has a name. This project turns data into real stories through collectible plates illustrated by favela artists. As people eat, a QR code reveals the person behind the empty dish, driving empathy and donations to those facing food insecurity every day.

[EN]

Hunger in Brazil has a name. This project turns data into real stories through collectible plates illustrated by favela artists. As people eat, a QR code reveals the person behind the empty dish, driving empathy and donations to those facing food insecurity every day.

[EN]

Hunger in Brazil has a name. This project turns data into real stories through collectible plates illustrated by favela artists. As people eat, a QR code reveals the person behind the empty dish, driving empathy and donations to those facing food insecurity every day.

©2025

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currently working at Mullen Lowe

currently working at Mullen Lowe